Moim Coffee

Uraga Station, Ethiopia

$25.00

Bright & Fruit Forward

A juicy and sweet Ethiopian coffee with blueberry jam, ripe strawberry, and cacao depth. Great for those who enjoy fruit-forward coffees that feel rich, vibrant, and dessert-like. 

Process / Variety: Natural / Heirloom
Notes: blueberry jam, strawberry, cacao
Best fit: pour-over


Roasted on 10/5

We will be out of office 10/11-10/19. All orders placed within this period will be shipped out after 10/19.

225g / 8oz

Varietal Notes

What is Heirloom?

Heirloom varietals refer to traditional, wild, or indigenous Arabica coffee varieties native to Ethiopia, the genetic birthplace of coffee. Often uncategorized due to their vast diversity, heirlooms can include both wild forest-grown plants and farmer-selected landraces. They are prized for their floral aromatics, vibrant acidity, and complex fruit notes, making them favorites in specialty coffee. While not a single variety, the term “heirloom” broadly captures the rich genetic diversity and unique flavor potential of Ethiopian coffees.


Producer Notes

This Natural Heirloom comes from high-elevation Uraga in Guji, where cool conditions promote slow maturation and concentrated sweetness. Smallholder farmers handpick ripe cherries, which are sorted and dried whole on raised beds, creating a coffee with vibrant fruit, floral aromatics, jammy sweetness, and depth. The lot reflects Guji’ character and Emba Coffee ’ Ethiopian coffees. s distinctive s focus on carefully selected

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